Educational Objectives
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To educate public relations professionals who can follow national and international developments, understand social trends and technological changes, and effectively apply this knowledge in professional practice.
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To ensure that the theoretical knowledge acquired in the field of communication sciences is effectively applied in interpersonal, organizational, and societal interactions.
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To develop an educational model that teaches the fundamental structure of promotional disciplines while enabling rapid adaptation to new communication technologies and diverse digital platforms.
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To continuously update the program content in line with sectoral needs, ensuring that students stay informed about current developments.
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To equip students with both theoretical and practical knowledge, enabling them to adopt ethical and moral values as guiding principles throughout their professional careers.
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To provide students with opportunities to gain diverse experiences and competencies by offering Erasmus+, Farabi, and Mevlana exchange programs, as well as minor and double-major options, in line with the local and global needs of the public relations field.